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• Полное описание отчета

  Subject of research: MARKET OF LEASING
  
  Goal of research: EVALUATION OF MARKET AND FORECAST OF ITS DEVELOPMENT FOR 2013-2016
  
  Regions of research : RUSSIA AND REGIONS OF RF
  
  Main blocks of research:
  
  VOLUME OF RUSSIAN MARKET OF LEASING
  
  SEGMENTATION OF RUSSIAN MARKET OF LEASING
  
  LARGEST PLAYERS ON THE RUSSIAN MARKET OF LEASING
  
  CERTAIN PRODUCTS SEGMENTS
  
  MARKETING INSTRUMENTS ON THE MARKET OF LEASING SERVICES
  
  TRENDS ON THE RUSSIAN MARKET OF LEASING
  
  CONSUMER BEHAVIOR OF CLIENTS
  
  FORECAST OF DEVELOPMENT OF THE LEASING MARKET FOR 2013-2016
  
  Market segmentation:
  
  BY REGIONS OF RUSSIA
  
  BY FEDERAL DISTRICTS OF RUSSIA
  
  BY EQUIPMENT SEGMENTS
  
  BY LARGEST ENTERPRISES
  
  Information sources used :
  
  Federal State Statistics Service
  
  Ministry of economic development
  
  Federal Customs Service
  
  Federal Tax Service
  
  Field experts’ evaluations
  
  Reports of retail sales
  
  Materials of the main field players
  
  Professional associations data
  
  Field printed and electronic publications
  
  The research presents 31 schedules, 17 diagrams and 54 tables and 1 scheme.

  EXTRACTS FROM RESEARCH
  
  ОБЪЕМ РОССИЙСКОГО РЫНКА ЛИЗИНГА
  The most accurate parameter when evaluating the leasing market volume is the number of new deals, concluded during the calendar period – it allows to understand, how effective was the activity of the leasing companies and how fast their portfolios are growing.
  
  Volume of leasing market in 2006-2010 was changing noticeably. If until 2007 there was active growth of 50-150% annually, then after the financial crisis the market volume reduced significantly, having decreased in 2009 to 315 bln. rubles, after that, in 2010, there was a new peak of growth up to the level of 2008. In 2010 the market volume exceeded 725 bln. rubles. (+***%to the previous year). In 2011 the outlined growth continued but the rate slowed down to 79%.
  
  2012 was critical and unexpected a little. In the first half of 2012 rate if growth of new leasing deals amounted to **%, during January-June leasing companies concluded new contracts for 712 billion rubles –8 times more than in the 1 half of crisis 2009. The main growth was provided by the leader of the market– «WEB-LEASING» JSC. The rate of growth of the market did exceed 10,3% if deals of the company are not taken into account.
  
  The market collapsed in the 3rd quarter 2012. Besides "WEB LEASING" transactions - the volume of new business decreased by 3% compared to January-June, 2011, and taking it into account – increased by **% to **65 billion rubles. Parameters are very modest compared to rates of growth in the first half of the year .
  
  According to estimates of branch experts, slowing down of growth of the market was caused, first of all, by falling of the prices of railway cars and small number of very large deals which is equal to about 70% of the market.
  
  During a year the parameter reached the value of **** billion rubles, thus, growth compared to previous year was equal to only **%, while expected values were at the level of 20%.
  
   ***
  During 2009 – 2010 the largest number of deals accounted for the second half of the year. In 2009 the second quarter accounted for quite a large volume of sales as compared to the third. Such a dynamics was due to a growth of proceeds of Moscow Region (more than 6,5 times more than in the previous period).
  
  2011-2012 were not characterized by pronounced seasonality, proceeds parameters increased during a year. In 2012 only Moscow was characterized by seasonality, reflected weakly in third and fourth quarters.
  
  СЕГМЕНТЫ РЫНКА
  
  In 2012 the largest share of market of concluded deals accounted for the segments of railroad machinery (**%),freight (**%)and light motor (**%)vehicles and power equipment and construction equipment including special wheeled equipment –4%. Share of aviation equipment did not exceed **%..
  
  Railroad machinery had a steady high share in the total volume of leasing deals – starting from 2008 its share increased steadily: from 13% to **% in 2012.
  
  In 2010-2011 the shares of the majority of other types of equipment somewhat reduced due to outrunning growth of railroad machinery share. It should be mentioned, however, that in the largest segments the reduction did not refer to the freight transportation, construction and road-building machines.
  
  The decrease was significantly reflected on the market of light and aviation transport.
  
  5.7. Power equipment leasing
  
  Power equipment leasing, collapsed during the crisis, in 2012 it showed a significant increase. Total volume of new deals in the period from January to September reached 39,6 billion rubles. The segment growth was due to the implementation of large projects, and interest of enterprises to independent power creation.
  
  During nine months of 2012 the largest player of the market of power equipment leasing was «BUSINESS-ALLIANCE». «WEB-LEASING» with the share of **,3% ranked second.
  
  The market increase in 2012 was due to a sharp increase of new contracts of the leader of the segment - «BUSINESS-ALLIANCE». Volumes of new deals were increased by «URALSIB» LC, so during three quarters of 2012 the company concluded new contracts for *** mln rubles, that exceeded the parameters of 2011 three times..
  
  ГОСУДАРСТВЕННОЕ РЕГУЛИРОВАНИЕ
  
  Industry changes
  An important event for avialeasing in 2012 was coming into effect of the government resolution No. 1212 according to which the Russian airlines can compensate a part of the expenses for introduction of leasing payments in case of acquisition of planes for regional and local transportations, including, it concerns import aircrafts.
  
  Since September 1, 2012 disposal fee on new and second-hand cars of all categories which must be paid by importers or the citizens importing foreign cars to Russia. "This event has no essential impact on the market yet because dealers still had the cars imported till September 1, 2012, however further it can affect the increase cars cost".
  
  One of the most important measures of the state support of car-building branch against reducing demand of freight rolling stock is the offer on a ban of extension of operation term of the railroad car after overhaul which most likely will be accepted.
  
  In the shipbuilding segment at present there is a practical impossibility of leasing use. Its share in leasing portfolio on 01.10.2012 was equal to less than 1%. Experts mark that leasing in the Russian shipbuilding doesn't work practically that is one of the main reasons for decline of the branch. In its turn, the state took the measures. The government approved the state program of development of shipbuilding up to 2030. Only about 338 billion rubles will be invested in its civil part from the budget.
  
  Leasing in shipbuilding is characterized by a number of the features caused by high cost of vessels and long payback periods (8-12 years and more). At the same time the emphasis on the state program is made one time advantage – minimization of onetime current assets of lessee. It makes the leasing scheme a more acceptable way of vessel construction financing, than attraction of own means of the customer of a vessel or bank credit». [1]
  
  The state expects to support shipbuilding also due to development of research and development, assistance of vessels leasing and their "accelerated utilization". The main emphasis in the program is made on equipment for shelf development, ice breakers and fishery fleet.

• Подробное оглавление/содержание отчёта

  RESEARCH METHODOLOGY LIST OF SCHEDULES, DIAGRAMS, TABLES AND SCHEMES
  
  1.GENERAL ECONOMIC SITUATION IN RUSSIA
  
  1.1. Population of Russia
  
  Population number
  
  Largest cities
  
  Social standard of living
  
  Economic activity
  
  1.2. Economic situation
  
  Dynamics of economic development
  
  Stability of the state budget
  
  1.3. Russia’s position in the world
  
  Share of RF in the global population
  
  2. RESEARCH METHODOLOGY
  
  2.1. Description and types of leasing
  
  2.2. Methodic explanations to research
  
  3. VOLUME OF THE RUSSIAN LEASING MARKET
  
  3.1. Volume of leasing market
  
  3.2. Regional structure of leasing market
  
  3.3. Main characteristics of market
  
  Share of overdue payments
  
  Term of accounts payable turnover
  
  Term of accounts receivable turnover
  
  Profitability of sales
  
  4. LARGEST COMPANIES ON THE LEASING MARKET
  
  4.1. Volume of new deals
  
  4.2. Portfolio volume
  
  5. SEGMENT OF MARKET
  
  5.1. Structure of market by main segments of products
  
  5.2. Leasing of railroad machinery
  
  Volume of segment
  
  Largest players in the segment
  
  5.3. Leasing of air transport
  
  Volume of segment
  
  Largest players in the segment
  
  5.4. Freight transport leasing
  
  Volume of segment
  
  Largest players in the segment
  
  5.5. Light motor vehicles leasing
  
  Volume of segment
  
  Largest players in the segment
  
  5.6. Real estate leasing
  
  Volume of segment
  
  Largest players in the segment
  
  5.7. Power equipment leasing
  
  Volume of segment
  
  Largest players in the segment
  
  6. MARKETING INSTRUMENTS ON THE MARKET OF LEASING SERVICES
  
  6.1. Leasing deals transactions
  
  6.2. Pricing on the market
  
  6.3. Promoting of leasing service
  
  6.4. Sales channels of leasing service
  
  7. STATE REGULATION S
  
  8. FACTORS INFLUENCING RUSSIAN LEASING MARKET
  
  8.1. Factors limiting the market growth
  
  8.2. Positive contributing factors
  
  8.3. Investments into the main capital
  
  8.4.Funding sources of leasing companies
  
  8.5. Development of related areas
  
  Insurance of property on leasing deals
  
  Agency business
  
  Collection services
  
  Consulting activity
  
  9. RISKS OF LEASING ACTIVITY
  
  10. TRENDS ON THE RUSSIAN MARKET OF LEASING
  
  10.1. Trends on the market
  
  Problems of the market
  
  Competitive prospects of the service
  
  Accelerated depreciation
  
  Companies’ specialization
  
  Reinforcement of state companies
  
  Leasing companies of producers
  
  10.2. Leasing associations
  
  ULA
  
  10.3. Customers’ behavior
  
  11. PROFILES OF COMPANIES
  
  11.1. «WEB-LEASING» JSC
  
  Reference information
  
  Activities
  
  Balance sheet
  
  Profit and loss statement
  
  Financials of activity
  
  11.2. «VTB-LEASING» JSC
  
  Reference information
  
  Activities
  
  Balance sheet
  
  Profit and loss statement
  
  Cash-flow statement
  
  Financials of activity
  
  11.3. «Sberbank Leasing» JSC
  
  Reference information
  
  Activities
  
  Financials of activity
  
  11.4. «GTLK» JSC
  
  Reference information
  
  Activities
  
  Balance sheet
  
  Profit and loss statement
  
  Financials of activity
  
  11.5. «BUSINESS ALLIANCE» JSC
  
  Reference information
  
  Activities
  
  Balance sheet
  
  Profit and loss statement
  
  Cash-flow statement
  
  Financials of activity
  
  11.6. «LEASING COMPANY «URALSIB» LLC
  
  Reference information
  
  Activities
  
  Balance sheet
  
  Profit and loss statement
  
  Cash-flow statement
  
  Financials of activity
  
  11.7. «Evroplan» JSC
  
  Reference information
  
  Activities
  
  Balance sheet
  
  Profit and loss statement
  
  Cash-flow statement
  
  Financials of activity
  
  11.8. «KARKADE» LLC
  
  Reference information
  
  Activities
  
  Balance sheet
  
  Profit and loss statemen
  
  Cash-flow statement
  
  Financials of activity
  
  12. FORECAST OF THE RUSSIAN LEASING MARKET DEVELOPMENT FOR 2013-2016
  
  ENCLOSURE 1. VOLUME OF NEW BUSINESS OF LEASING COMPANIES IN 2006-2011 (2012)
  
  ENCLOSURE 2. 10. ENCLOSURE 2. VOLUME OF RATING COMPANIES PORTFOLIO AS OF 1ST OF JANUARY, 2006-2012 (2013)
  
  ENCLOSURE 3. VOLUME OF RECEIVED LEASING PAYMENTS AS OF 1ST OF JANUARY, 2007-2012 (2013)
  
  ABOUT INTESCO RESEARCH GROUP

• Перечень приложений

   List of schedules
  
  1. Number of population of Russia in 1990, 2000, 2005 and 2008-2012, ths people
  
  2. Dynamics of resident population number of Russia in three forecast variants in 2011-2031, ths people
  
  3. Dynamics of actual household disposable income in Russia and annual rate of its growth in 2000-2012, %
  
  4. Forecast of the ratio of demographic load dynamics in 2011-2033
  
  5. Dynamics of number of employed and unemployed people in economically active population by federal districts of RF in 2006-2012, %
  
  6. Dynamics of GDP of RF in prices of 2008 in 2002-2012 and forecast for 2013-2015, billion rubles
  
  7. Investments into the fixed capital of RF in 2002-2012 and forecast for 2013-2015, billion rubles
  
  8. Surplus/deficit of consolidated budget of RF in 2006-2010, % to GDP
  
  9. Dynamics of total external debt of RF in 2009-2013 (as of 1 January), mln dollars
  
  10. Dynamics of CPI in 2006-2012 and forecast for 2013-2015, % to the corresponding period of the previous year
  
  11. Dynamics of the population of Russia and world in 2000-2012 and forecast up to 2100, mln people
  
  12. Share of RF in the world GDP in 2001-2012 and forecast for 2013-2016, %
  
  13. Volume of new deals on the market of leasing in 2006-2012, billion rubles
  
  14. Aggregate portfolio of Russian leasing companies in 2006-2012, billion rubles
  
  15. Proceeds from financial leasing in the largest regions of RF by quarters of 2009-2012, ths rubles
  
  16. Share of past-due payments of financial leasing in total volume of accounts payable in RF by quarters 2009-2012, %
  
  17. Average period of accounts receivable turnover of the leasing companies in RF by quarters 2009-2012, days
  
  18. Average period of accounts payable turnover of the leasing companies in RF by quarters 2009-2012, days
  
  19. Profitability of sales of financial leasing in RF by quarters 2005-2012, %
  
  20. Dynamics of volume of the concluded deals for leasing of railroad machinery in RF in 2008-September 2012, mln rubles
  
  21. Index of average rental rate for railroad rolling stock in 2008-January 2013, %
  
  22. Dynamics of producer prices for freight cars in RF in 2007-2013*, ths rub/unit
  
  23. Dynamics of volume of the concluded deals for leasing of aviation equipment in RF in 2008-September 2012, mln rubles
  
  24. Dynamics of volume of the concluded deals for leasing of freight motor transport in RF in 2008-September 2012, mln rubles
  
  25. Dynamics of volume of the concluded deals for leasing of light motor transport in RF in 2008-September 2012, mln rubles
  
  26. Dynamics of volume of the concluded deals for leasing of real estate in RF in 2008-September 2012, mln rubles
  
  27. Dynamics of volume of the concluded deals for leasing of power equipmentin RF in 2008-September 2012, mln rubles
  
  28. Factors affecting negatively the market of leasing in 2011-2012, by descending degree
  
  29. Dynamics of investments into the main capital by the type of activity " Financial leasing " in Russia in 2005-2012, mln rubles
  
  30. Dynamics of the volume of global leasing market by volume of new deals in 1990-2011, billion dollars
  
  31. Dynamics of volume of the Russian leasing market by volume of new deals and its share in the GDP in 2001-2012 and forecast for 2013-2016, mln rubles, %
  
  List of diagrams
  
  1. Structure of the number of Russian population compared to working age in 2011-2031, % ( medium variant of forecast )
  
  2. Dynamics of the number of employed and unemployed in Russia in 2000-2012 and forecast for 2013-2015, mln people.
  
  3. Change of structure of total external debt of RF in 2009-2013 ( as of January 1 ), %
  
  4. Share of leasing in the total volume of investments into the fixed capital in RF in 2006-2012, %
  
  5. Regional d ynamics of leasing market structure in 2006-2012, %
  
  6. Regional dynamics of the leasing market structure in 2012, %
  
  7. Dynamics of structure of the largest Russian leasing companies by volume of new deals in 2008-2012, %
  
  8. Structure of the Russian leasing market by the portfolio of the largest companies in 2012, %
  
  9. Dynamics of portfolio shares of the largest Russian leasing companies 2010-2012, %
  
  10. Structure of Russian leasing by segments in cost terms of new deals in 2012, %
  
  11. Dynamics of structure of the largest Russian leasing companies by volume of new deals in 2008-2012, %
  
  12. Dynamics of structure of new deals for leasing of railroad machinery by the main leasing companies in 2009- January-September 2012, %
  
  13. Dynamics of structure of new deals for leasing of aviation equipment by the main leasing companies in 2009-January-September 2012, %
  
  14. Dynamics of structure of new deals for leasing of freight motor transport by the main leasing companies in 2010-January-September 2012, %
  
  15. Dynamics of structure of new deals for leasing of light motor transport by the main leasing companies in 2010- January-September 2012, %
  
  16. Structure of new deals for leasing of real estate by the main leasing companies in January-September 2012
  
  17. Dynamics of structure of new deals for leasing of light motor transport by the main leasing companies in 2010- January-September 2012, %
  
  List of tables
  
  1. Number of population of the largest cities of Russia according to Censuses of 2002 and 2010 and January 1, 2013, ths people
  
  2. Proceeds from the financial lease services in the largest regions of RF by quarters 2009-2012, mln rubles
  
  3. Volume of new business of the largest leasing companies in 2008-2012, mln rubles
  
  4. The largest Russian leasing companies by total portfolio in 2008-2012, mln rubles
  
  5. Volume of the new contracts by segments of equipment in 2008-September 2012, mln rubles
  
  6. Dynamics of volume of the concluded deals for leasing of railroad machinery by the main leasing companies in 2008-September 2012, mln rubles
  
  7. Dynamics of volume of the concluded deals for leasing of aviation equipment by the main leasing companies in 2008-September 2012, mln rubles
  
  8. Dynamics of volume of the concluded deals for leasing of freight motor transport by the main leasing companies in 2008-September 2012, mln rubles
  
  9. Dynamics of volume of the concluded deals for leasing of light motor transport by the main leasing companies in 2008-September 2012, mln rubles
  
  10. Dynamics of volume of the concluded deals for leasing of real estate by the main leasing companies in 2008-September 2012, mln rubles
  
  11. Dynamics of volume of the concluded deals for leasing of power equipmentby the main leasing companies in 2009, 2011 i January-September 2012, mln rubles
  
  12. Subsidiaries «WEB-LEASING» JSC
  
  13. Shareholders/founders «WEB-LEASING» JSC
  
  14. Balance sheet «WEB-LEASING» JSC, ths rub
  
  15. Profit and loss statement «WEB-LEASING» JSC, ths rub
  
  16. Financials of activity «WEB-LEASING» JSC
  
  17. Subsidiaries «VTB-LEASING» JSC
  
  18. Shareholders/founders «VTB-LEASING» JSC
  
  19. Balance sheet «VTB-LEASING» JSC, ths rub
  
  20. Profit and loss statement «VTB-LEASING» JSC, ths rub
  
  21. Cash-flow statement «VTB-LEASING» JSC
  
  22. Financials of activity «VTB-LEASING» JSC
  
  23. Subsidiaries «SBERBANK LEASING» JSC
  
  24. Shareholders/founders «SBERBANK LEASING» JSC
  
  25. Financials of activity «SBERBANK LEASING» JSC
  
  26. Subsidiaries «GTLK» JSC
  
  27. Shareholders/founders «GTLK» JSC
  
  28. Balance sheet «GTLK» JSC, ths rub
  
  29. Profit and loss statement «GTLK» JSC, ths rub
  
  30. Financials of activity «GTLK» JSC
  
  31. Subsidiaries «BUSINESS ALLIANCE» JSC
  
  32. Shareholders/founders «BUSINESS ALLIANCE» JSC
  
  33. Balance sheet «BUSINESS ALLIANCE» JSC, ths rub
  
  34. Profit and loss statement «BUSINESS ALLIANCE» JSC, ths rub
  
  35. Cash-flow statement «BUSINESS ALLIANCE» JSC
  
  36. Financials of activity «BUSINESS ALLIANCE» JSC
  
  37. Subsidiaries «LK URALSIB» LLC
  
  38. Shareholders/founders «LK URALSIB» LLC
  
  39. Balance sheet «LK URALSIB» LLC, ths rub
  
  40. Profit and loss statement «LK URALSIB» LLC, ths rub
  
  41. Cash-flow statement «LK URALSIB» LLC
  
  42. Financials of activity «LK URALSIB» LLC
  
  43. Subsidiaries «EVROPLAN» JSC
  
  44. Shareholders/founders «EVROPLAN» JSC
  
  45. Balance sheet «EVROPLAN» JSC, ths rub
  
  46. Profit and loss statement «EVROPLAN» JSC, ths rub
  
  47. Cash-flow statement «EVROPLAN» JSC, ths rub
  
  48. Financials of activity «EVROPLAN» JSC
  
  49. Subsidiaries «KARKADE» LLC
  
  50. Shareholders/founders «KARKADE» LLC
  
  51. Balance sheet «KARKADE» LLC, ths rub
  
  52. Profit and loss statement «KARKADE» LLC, ths rub
  
  53. Cash-flow statement «KARKADE» LLC, ths rub
  
  54. Financials of activity «KARKADE» LLC
  
  List of schemes
  
  1. Clients of leasing company

• Leasing and Russian leasing market – 2013г.
  RESEARCH METHODOLOGY. LIST OF SCHEDULES, DIAGRAMS, TABLES AND SCHEMES
  1.GENERAL ECONOMIC SITUATION IN RUSSIA
  1.1. Population of Russia
  Population number
  Largest cities
  Social standard of living
  Economic activity
  1.2. Economic situation
  Dynamics of economic development
  Stability of the state budget
  1.3. Russia’s position in the world
  Share of RF in the global population
  2. RESEARCH METHODOLOGY
  2.1. Description and types of leasing
  2.2. Methodic explanations to research
  3. VOLUME OF THE RUSSIAN LEASING MARKET
  3.1. Volume of leasing market
  3.2. Regional structure of leasing market
  3.3. Main characteristics of market
  Share of overdue payments
  Term of accounts payable turnover
  Term of accounts receivable turnover
  Profitability of sales
  4. LARGEST COMPANIES ON THE LEASING MARKET
  4.1. Volume of new deasls
  4.2. Portfolio volume
  5. SEGMENT OF MARKET
  5.1. Structure of market by main segments of products
  5.2. Leasing of railroad machinery
  Volume of segment
  Largest players in the segment
  5.3. Leasing of air transport
  Volume of segment
  Largest players in the segment
  5.4. Freight transport leasing
  Volume of segment<…
• Российский рынок лизинга (обновление 2011), маркетинговое исследование и анализ рынка
  I. ВВЕДЕНИЕ
  II. ХАРАКТЕРИСТИКА ИССЛЕДОВАНИЯ
  III. АНАЛИЗ РОССИЙСКОГО РЫНКА ЛИЗИНГОВЫХ УСЛУГ
  1. ОБЩАЯ ХАРАКТЕРИСТИКА РЫНКА ЛИЗИНГОВЫХ УСЛУГ
  1.1. Понятие услуги
  1.2. Показатели социально-экономического развития
  1.3. Смежные рынки
  1.4. Резюме по разделу
  2. СЕГМЕНТАЦИЯ ЛИЗИНГОВЫХ УСЛУГ
  2.1. Сегментация услуги по отраслевой принадлежности
  2.2. Сегментация услуги по экономической сущности договора лизинга
  2.3. Сегментация услуги по способу финансирования
  2.4. Сегментация услуги по объему обслуживания
  2.5. Сегментация услуги по продолжительности лизинга
  2.6. Сегментация услуги по условиям амортизации предмета лизинга
  2.7. Сегментация услуги по степени окупаемости
  2.8. Сегментация услуги по характеру взаимодействия участников
  2.9. Сегментация услуги по намерениям участников
  2.10. Сегментация услуги по составу участников
  2.11. Сегментация услуги по организационным формам управления
  2.12. Сегментация услуги по платежам
  2.13. Сегментация услуги по наличию ВЭД
  2.14. Резюме по разделу
  3. ОСНОВНЫЕ КОЛИЧЕСТВЕННЫЕ ХАРАКТЕРИСТИКИ РЫНКА ЛИЗИНГОВЫХ УСЛУГ
  3.1. Объем Рынка
  3.2. Темпы роста Рынка
  3.3. Емкость Рынка
  4. КОНКУРЕНТНЫЙ АНАЛИЗ РЫНКА…
• КАБИНЕТНОЕ ИССЛЕДОВАНИЕ РОССИЙСКОГО РЫНКА ЛИЗИНГОВЫХ УСЛУГ
  1 Введение 4 2 Методологическая часть 6 2.1 Описание типа исследования 6 2.2 Объект исследования 6 2.3 Цели и задачи исследования 6 2.4 География исследования 6 2.5 Время проведения исследования 6 2.6 Методы сбора данных 7 3 Макроэкономические факторы, влияющие на Рынок 8 3.1 Динамика валового внутреннего продукта 8 3.2 Промышленное производство 9 3.3 Уровень инфляции 11 3.4 Уровень доходов населения 12 3.5 Розничная торговля 13 3.6 Инвестиции 14 4 Описание отрасли 16 4.1 Описание влияющих рынков 26 4.2 Описание смежных рынков 30 5 Профессиональные ассоциации и объединения 34 6 Сегментация рынка 40 6.1 Основные определения 40 6.2 Сегментирование услуг на рынке 42 6.2.1 Сегментирование по форме лизинга/по сектору рынка 42 6.2.2 Сегментирование по степени окупаемости объекта лизинга и условиям его амортизации 42 6.2.3 Сегментирование по объему обслуживания передаваемого имущества 45 6.2.4 Сегментирование по типу арендуемых активов 47 6.2.5 Сегментирование в зависимости от структуры собственности субъекта лизинговой деятельности 47 6.3 Основные принципы ценообразования 48 6.3.1 Ценовое сегментирование Продукции 49 7 Основные количественные характеристики рынка 50 7.1 Динамика развития рынка. Объём и темпы роста 50 7.2 Прогноз развития рынка 51 7.3 Влияние сезонности на Рынок 53 8 Ко…